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Viral Video Game Marketing

excerpt Video Games have always been hitched oddly to the internet and tech advances, sort of like the guy in a motorcycle sidecar.
The first reason I ever used a modem was to play Warcraft II with my friend (and current roommate) Loren. Now Steam lets you buy and play videogames without ...

2 comments

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    I agree with you. One thing is to read recommendations or ratings from users who you have never met and whose taste could differ a lot from yours, but to get a recommendation from someone you know, it is a totally different story. In my opinion, that is the key behind this concept, and I guess it's going to become more and more used in the future.

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    That's true - I take recommendations from people I know way more
    seriously than random reviews on Amazon. The busier the rate & review
    space gets, the more it's going to matter who you know.

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